Being in the industry for over 30 years, we have specialized in manufacturing & delivering Quality Infant Products. Millions of Children have grown up  using our products. 

Product Range

Our range covers a large variety of Baby Stroller & Buggies, Baby Walkers, Cradles, Baby Swings, Rocking Chairs, High Chairs, Car Seats, Cots, Accessories and much more.

All our products are Sold under the NATRAJ  brand name  at over 500 retail shops & stores  throughout India. 

We are continuously committed to Quality Upgradation & Innovation to fulfill the needs of Thousands of  Parents who trust us for the Safety of their children.

Each & every employee Firmly believes that "The Race for Quality has no Finish Line". 

Infrastructure

Our factory area is spread over 1000 sq. mt with developed infrastructure facilities around. All our processes are conducted in-house giving us an advantage in terms of Quality Control & Timely Deliveries.

An advanced range of production machinery equipment and use of innovative production techniques gives us a  competitive edge.

Further our team of experienced  professionals also allows us to regularly upgrade our products in terms of styling, safety, functionality and comfortability.

Team

The Company is family owned, but is professionally managed by a team of experts including the Founder member who started the Company in 1975.

Materials

As the products being manufactured by us are used by infants, we conduct intensive research regarding the best range of materials which would provide optimum comfortability to the babies and kids.

Our research process covers varied sectors from the right selection of textile fabrics to the selection of precision manufactured and flawless range of mechanical components. These research facilities allow us to bring out better quality and durability in our product range.

Quality Tests

Every product offered by us undergoes scheduled tests which assure us of complete safety and comfortability of the baby when our product is in use.

All materials / components are regularly tested for strength & resistance to deformation at our testing facility for compliance to childcare standards.

The parts which are used in the making of our infant products are made to undergo physical endurance tests.

Market Research

Our team of market research professionals assist  us in conducting constant marketing research which helps us in obtaining feedbacks regarding the prevailing trends in the markets. Their close touch with the end users allows us to have a better understanding of public's expectations regarding aesthetics & functionality, which is then imbibed in our product range.

Product Customization

Our valuable industry experience and accumulated expertise of our workforce allows us to not only develop our products in standard designs, but also meet the customized product development demands of our clients. We provide customization in terms of color shades, fabrics used, accessories included, sizes and many more.

Our Mission

Our mission is to  make Our Organisation a Global Company  which  Produces and supplies Hi-Quality Baby products at Competitive Prices Ensuring Timely Deliveries.